Marketing Playbooks that Help Your Business Grow
Playbooks is an add-on service designed to help simplify your communications, grow and retain customers, and boost revenue, right within Briostack. Easily set up, and customize, various marketing campaigns that fit your brand and image in just a few clicks – we’ll do the rest!

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Why Invest in Marketing Playbooks?
Combining your data with our expertise is a recipe for success. Pest control operators face steep competition with new tools and customer expectations entering local markets every day. Marketing Playbooks not only help you navigate these new changes but also help you retain and grow your customer base. Kick your marketing strategy off the right way, so you don’t have to worry about it again.
“Set It and Forget It” Automation Built In
Easily configure and manage customer communications, invoicing, lead generation, and more through email and text marketing campaigns. Playbooks give you peace of mind knowing your marketing campaigns are helping your business grow, so you can focus on more important things.


Dashboard & Reporting for Success Measuring
Tracking your marketing campaign’s success has never been easier. With dashboards and reports that let you see progress at any level, you’ll always know how each campaign is helping your business grow.
Gain visibility into:
- Revenue over time
- Top services sold
- Amount of services bought over time
- Your campaign funnel metrics & more
Pre-Built and Customizable Templates for Email & Text Campaigns
Playbooks templates and content can be easily customized for your business and customers. Be the “top of mind” provider for your customers’ needs by delivering relevant, timely content – written by experts in the pest control industry – customizable to best fit your brand’s image.
Use Playbooks to:
- Upsell services customers aren’t utilizing
- Automate your invoicing to get paid faster
- Run seasonal promotions to build customer loyalty


Key Benefits of Marketing Playbooks
Set It & Forget It
Easily configure and manage customer communications efficiently.
Stay Relevant
Deliver a consistent, engaging customer experience with minimal uplift & upkeep.
Grow Your Business
Grow your business at your pace, while making more money – with just a few clicks.
“We have saved 30 minutes per day for each technician by not being a slave to the pen.”
BUGS-BEE-WARE